black holes and gray matter. in one thousand tangos.

             
“In a culture that’s still obsessed with dieting, the U.S. weight loss industry is worth around $60 billion and growing. In recent years, there’s been an important addition to that market: alcoholic beverage companies. Marketing increasingly plays to consumers’ insecurities by perpetuating the myth that we can — and should — drink without gaining weight. […]
After decades of marketing alcohol by objectifying and mistreating women, the adult beverage world has suddenly discovered female consumers. It’s like Virginia Slims all over again. “There’s no question that the alcohol industry is presenting their goods to women as though they’re diet products,” he said. “Because that’s what sells.”“
Road to ‘Drunkorexia’ | The Atlantic

In a culture that’s still obsessed with dieting, the U.S. weight loss industry is worth around $60 billion and growing. In recent years, there’s been an important addition to that market: alcoholic beverage companies. Marketing increasingly plays to consumers’ insecurities by perpetuating the myth that we can — and should — drink without gaining weight. […]

After decades of marketing alcohol by objectifying and mistreating women, the adult beverage world has suddenly discovered female consumers. It’s like Virginia Slims all over again. “There’s no question that the alcohol industry is presenting their goods to women as though they’re diet products,” he said. “Because that’s what sells.”“

Road to ‘Drunkorexia’ | The Atlantic

/ Show
  1. sirenslope reblogged this from kateoplis and added:
    i prefer my wine full-bodied and full-caloried, thank you very much.
  2. livetoinspireco reblogged this from kateoplis
  3. suitesimperiales reblogged this from kateoplis
  4. shaynajosee reblogged this from madisonhealthy
  5. detourist reblogged this from kateoplis
  6. madisonhealthy reblogged this from kateoplis and added:
    nn nn
  7. kevovee reblogged this from kateoplis
  8. themaninthearena reblogged this from kateoplis
  9. riorose reblogged this from kateoplis
  10. justnothat---intoyou reblogged this from kateoplis
  11. thebrokencrayonproject reblogged this from kateoplis
  12. meganmcisaac said: have you read no logo by naomi klein? my love has been reading it and reciting it to me as he reads. ugh. everytime i see skinnygirl wine or equally as objectifying labels i want to protest.
  13. diaryofafemmefatale reblogged this from kateoplis
  14. brokentibulas reblogged this from haylook
  15. seeingwhatsontheotherside reblogged this from kateoplis
  16. haylook reblogged this from kateoplis
  17. classicallycari reblogged this from kateoplis
  18. projectorprojector reblogged this from kateoplis and added:
    I think I’m going to go grab a glass of diet wine, some diet chocolate and then proceed to do the only reasonable thing...
blog comments powered by Disqus
©2011 Kateoplis